STOP MOTION ANIMATION
MONSTER HIGH SKULLITMATE SECRETS

A social media advert for Mattel’s Monster High ‘Skulltimate Secrets’ glow in the dark product range for older children, teens and adult collectors.

Liaising closely with the animator director, I worked as lead stop motion animator and camera/lighting assistant on this 30 second social first ad. As stop motion lead, I took direction from the animatic, creating separate animated vignettes for each doll that showcased their individual personalities and product features. To ensure animation accurately reflected the features and movement of the doll products, no internal armatures were used.

Further, the production used CG backgrounds to place the products in a neon environment; I set up and lit a green screen stage for the production plus camera (Canon EOS R.) Other responsibilities included; preparing the dolls for under-camera and product rigging for animation.

Client: Smyths Toy Stores & Mattel
Production Agency: Feed Films
Production Companies: Back To Front Studios, Short & Sweet Studio